Stanford Strategic Decision and Risk Management
Strategic Innovation (XSDR221)
Required Courses
Elective Courses
This course gives participants a new set of tools for and experience in finding and developing innovative alternatives for addressing strategic business problems. You will explore creativity from individual and team perspectives and identify innovation opportunities and roadblocks in organizational settings. Exercises and a real-time case study enable hands-on learning, and guest speakers from well-known innovators in industry share their experience with the class. You will survey various creativity methodologies and identify prospects for increasing the level of innovation in your business.
Learn how to:
Develop a broad range of high-value alternatives
Identify and work through conceptual blocks in idea generation
Utilize both top-down and bottom-up tools to frame business problems
Use customer experience as a driver of insightful alternative generation
Cycle between qualitative iteration and evaluation to improve strategic options
Explore and communicate ideas with a broad set of tools
Review different creativity methodologies and models and select those that are appropriate for your business needs
Identify hurdles in your organization's innovation.
Course Syllabus
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